Proceeds from this Shirt Benefit My Image Tee

by on March 11, 2010

This is a great analysis of the benefit, fund-raising culture. Especially, stuff like the red shirt thing. Mostly, this charities pop up to benefit the organization and the promoters. It’s a quickie math equation. How much exposure and goodwill can I garner per unit of effort on this cause. Flip side is maybe something is better than nothing. Even if only 10 percent of the funds actually directly benefit the intended recipients that’s still something and perhaps you don’t get the celebrities and  corporations involved unless there’s a bottom line benefit to them.

Of course, you can probably find much more efficient charities (WARNING: You may not get any schwag to impress your friends if you donate) where you get a bigger bang for your buck, if you’re in it to help others rather than perform stealth marketing philanthropy.

Headline Shirts keeps it real on a global front.

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